![]() Miller Lite was based on the recipe for Meister Brau Lite, a repackaged version of Rheingold’s original diet beer, which flopped. At the time, Miller Brewing Company was looking to create a beer that could appeal to a broader market and the health-conscious. Then, in mid-1970s, Miller Lite was released. Soon, the American light lager was as ubiquitous as Wonder Bread, with a lot of the same bland, made-for-all traits. Over the next few decades, advancements in refrigeration and transportation made it easier to get the lagers into consumer hands. However, the breweries that survived-including Pabst, Anheuser-Busch, Miller, Coors, Yuengling and a handful of others-would go on to thrive and put their focus on lagers. shores by immigrants.īut Prohibition, which lasted from 1920 to 1933, decimated the industry. During this time, many different styles of beer were being produced, often influenced by the traditions and techniques brought to U.S. The United States had a robust brewing industry going into the 1920s, with several thousand breweries operating across the country, often concentrated in the major cities. A Brief History of Light Lagers in the U.S.A. Light beers have evolved from the 1960s to today, but the focus has always been on refreshment with a nod to the “better-for-you” mindset. This often means fewer calories, carbohydrates and, possibly, a more delicate flavor. Light beer is a lighter version of a full-strength beer. Here’s everything to know about this often (unfairly) maligned category of brews, plus which light beers to buy. It’s the beer you have when you’re going to have more than three.” “It’s the beer that you choose when you are going to smoke a brisket all day or go tailgating for six hours. “Light lager is an occasion beer,” says Karlton Graham, head brewer of Kansas City Bier Co. ![]() But the fact is, light beer-especially lagers-appeal to a large swath of drinkers because of its fewer calories and low alcohol-by-volume (abv). However, it laid the groundwork for what would become the largest and best-selling category in beer: the American light lager.ĭespite its widespread popularity, there have been endless jokes by critics, comics and global citizens that hail from long-established beer countries against light lager. The idea of light beer has been around in the United States since the 1960s, when Rheingold Brewery released Gablinger’s Diet Beer. Decorative Wine Racks & Modular Systems.Griffin Foundation, a nonprofit dedicated to improving the lives of children through health care. One dollar from every four-pack sold will be donated to the Corey C. Consumers should expect to find the beer at Harpoon’s beer hall, TD Garden, and surrounding bar and restaurant accounts, starting in mid-February. The brewery says it has quadrupled the original production amount, to 7,000 cases. The release of Don’t Poke the Bear is timed with the Bruins’ playoff push. I've probably had the most beers with Kuraly, McAvoy, Grzelcyk, so I'll say one of them." ![]() I'm gonna try to have tryouts for the launch party. His favorite teammate to have a beer with? ![]() "I'm kind of all over the board," says Wagner. Wagner's beer won't be ready to drink for a couple of weeks, but the resulting "black and gold-en ale" will feature 5.1 percent ABV, with the hops and honey combining to create a floral sweetness.īack in the tasting room, Wagner sips from a glass of Harpoon UFO Big Squeeze, a wheat beer with grapefruit, and discusses his drinking preferences. The rest is left to the professional brewers. “Definitely the hardest part,” says the Bruins’ heavy hitter.Īsked to measure out 13.5 ounces more of hops, Wagner tips the scale at 13.7.
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